Monday, September 29, 2014

Preferred Customer Parties are this week!

Make sure our Preferred Customer Parties are on the calendar for this week! Tuesday at our downtown location and Wednesday at our westside location from 7 - 9 pm. We're having a killer ice cream sundae bar - we're talking caramel, chocolate, strawberry, bananas, nuts, sprinkles, oreos, gummy worms! Plus, we'll be giving out gifts to the first 50 people as well as lots of drawings and giveaways both nights. Thank you for your business and we hope to see you!

Wednesday, September 24, 2014

5% of Sales to Benefit Overture Foundation this weekend!

From 10 a.m. until 5 p.m. on Saturday, September 27, we’ll celebrate our Madison Overture’s first 10 years by turning the entire downtown neighborhood into a performing arts circus! Circus wagons will roll down from the famed Circus World Museum in Baraboo and line the streets around Overture Center. We’ll have outdoor trapeze artists, roving performers and even a spot for you and the kids to try your hand at circus skills! Inside and out, we’ll have more than 20 performances, all FREE! Plus, stores up and down State Street will offer deals and discounts to help us celebrate.

That's where we come in! Fontana Sports downtown location will be donating 5% of our Saturday and Sunday sales to the Overture Foundation in honor of their 10th Anniversary. For more information about the awesome events going on downtown this weekend click here. We hope to see you!

Friday, September 19, 2014

Support our Henry Vilas Zoo!

Have you heard of Madison's Zoo Run Run or the Roo Run Run? It's a great event coming up Sunday, September 28th that supports our Henry Vilas Zoo! You get to run or walk in support of our free zoo and help raise funds to keep our zoo free! It costs a lot to keep our zoo free! Fontana Sports has donated $500 and 36 pairs of Smartwool light hiking socks for prizes in order to do our part. We'd love to see you there! There is a course for everyone including the kids. All kids get a t-shirt, race bib and metal! Pretty awesome. Please click here for more information. Can't make the Zoo Run Run? Check out Halloween at the Zoo here! Thanks for supporting Madison's awesome Zoo!

Thursday, September 18, 2014

65th Anniversary Giveaway!

Don't miss the opportunity for your chance to win 2 FREE Zip Lining passes for Bigfoot Zip Lining in the Wisconsin Dells! Visit here for your chance to win! 1 day only! WIN 2 Bigfoot Zipline Tour ($190.00 value) vouchers! Don’t miss your chance to visit this world class zip line course in the Wisconsin Dells for FREE! Valid 2014 season. Good luck and make sure to follow us on Facebook for more opportunities like this to win cool stuff!

Friday, September 12, 2014

Millionaire for a Day - Win a $500 Fontana Sports Gift Card!

Win a $500 Fontana Sports Gift Card! Plus a bunch of other awesome prizes in Magic 98's Millionaire for a Day contest! Check out all the awesome Fontana Sports stuff you could buy with $500!

"Aahhh ... the life of a Millionaire: shopping, primping, galavanting about. You'll do it all when you’re the next Magic 98 Millionaire for a Day! Your limo will whisk you off to the Magic 98 Morning Show with Pat & Bob to pick up some cash - one day’s interest on a million dollars! You'll then enjoy a shopping spree to Fontana Sports Specialties and Pandora Jewelry!

Afterwards, your chauffeur will merge onto I-90 to drop you off for a 2-night stay at Sundara Inn & Spa in Wisconsin Dells. You’ll indulge in relaxation, gourmet food, luxury spa services and anything else your Millionaire heart desires. Dinner? That’s covered, too, with casual fine dining at The Del-Bar.

Oh - and while you're gone - we'll have a professional maid service clean your house. Now that's living!"

Who wouldn't want to be a Millionaire for a Day?! Visit here to sign up to win and good luck!

Wednesday, September 10, 2014

Get signed up with the Early Bird Discount for the WI Fall Colors Run!

The courses are set and its going to be beautiful scenery for our Wisconsin Fall Colors Run! We have 2, 4 and 8 mile courses so something for everyone!
Visit for more information.

Sign up now and get the early bird discount! $10 from each fee goes directly to the Ice Age Trail Alliance. Please join us!

Tuesday, September 09, 2014

Please Join Us for our Preferred Customer Party!

We hope you'll join us for our Preferred Customer Parties coming up late this month. There's one at each location in hopes that most people can make it to one or the other. Dress up and win prizes! First 50 people get gifts too! We appreciate your business and want to say thank you - please join us!

Tuesday, September 30th from 7 pm – 9 pm at our Downtown Location: 216 N. Henry St.
Wednesday, October 1st from 7 pm – 9 pm at our Westside Location: 231 Junction Road.

Join us for a private, after-hours event with drinks, light bites and some tunes… There will be free gifts for the first 50 guests. There will also be special deals, drawings for prizes, and a costume contest for the best retro powder junkie. It’s going to be a guaranteed good time!

To thank our wonderful customers for their 60+ years of support!

Elizabeth 608.662.9706 with questions!

Tuesday, September 02, 2014

Events & Clinics - September 2014

Wednesday, September 10th, 2014 at 9:00 am
Lake Farm Park – Meet at the Lussier Family Heritage Center at 3101 Lake Farm Road, Madison (parking lot on the left coming from Beltline)
Now that you’ve taken the Nordic Walking Intro Course, let’s meet for a real Nordic walk! Join Judith Hutchinson, trained Leki Instructor, for a total-body workout and enjoy a nice Nordic walk outside. Get any questions you may still have about Nordic Walking answered. Please bring appropriate clothing and shoes for walking on gravel. Leki Nordic Walking poles will be provided if needed. Space is limited. Contact Elizabeth at 608.662.9706 to reserve your space. This is a free event.

Wednesday, September 10th, 2014 at 11:00 am
Downtown Location - 216 N. Henry St., Madison, WI
Join Judith Hutchinson, trained Leki Instructor, as she shows you how to turn your walk into a total-body workout. Enjoy a nice walk outside while learning about the physical and mental benefits of Nordic walking. Please bring appropriate clothing and shoes for walking. Leki Nordic Walking poles will be provided. Space is limited. Contact Elizabeth at 608.662.9706 to reserve your space. This is a free event.

Saturday - Sunday, September 13th - 14th, 2014
Kettle Moraine State Park, Dousman, WI
The North Face Endurance Challenge Series returns to Wisconsin for the 7th year. The 2014 race takes place September 13-14, 2014 at Kettle Moraine State Park. Join your host, Ultramarathon Man Dean Karnazes, for a scenic, two-day trail running event perfect for runners of all levels, offering seven race distances including 50 Mile, 50k, Marathon, and Marathon Relay races on Saturday, and Half Marathon, 10k and 5k races on Sunday. An ideal course layout for elite speedsters and those taking their first strides in the world of ultra trail running, the Endurance Challenge Wisconsin course is run-able from start to finish, provided that you’ve trained properly. A large portion of the course takes place on the renowned Ice Age Trail located 60 miles southeast of Madison in the southern reaches of the picturesque Kettle Moraine State Park.
Don’t miss this chance to challenge yourself on the trails of Wisconsin – and get 20% off
All registered participants receive a The North Face tech tee with FlashDry Technology, a pair of SmartWool pHD running socks, an Endurance Challenge water bottle and more. Plus, you can use the following discount code to get 20% off The North Face Endurance Challenge, courtesy of Fontana Sports.
Event Website: Endurance Challenge Series
Registration Page: ECS Wisconsin Registration
20% off Code: ECSWIDEAL193 (case sensitive)

Wednesday, September 17th, 2014 at 6:30 am
Westside Location - 231 Junction Rd., Madison, WI
Who else loves the fall in Wisconsin? We think it's one of the most beautiful times of the year. Enjoy the natural beauty on some of our suggested fall hikes near Madison. This is a free event.

Tuesday, September 23rd, 2014 at 6:30 pm
Westside Location - 231 Junction Rd., Madison, WI
Fall is a great time to try backpacking with its beautiful colors, cooler less rainy weather and fewer insects. Backpacker and Eagle Scout, Todd McMahon (aka Tman) will make sure you’re all set for your adventure by sharing the ultra-light backpacking equipment options he uses on his weekend and weeklong backpacking trips. He’ll also share a handout on where to go backpacking in the Upper Midwest that covers everything from Devil’s Lake State Park to the Superior Hiking Trail. Google “I Saw Tman” to learn more.

Saturday, September 27th, 2014
Ice Age National Trail, Northern Kettle Moraine Forest
A one-day, pledge-based 30 mile, fully supported hike on the Ice Age National Trail, Northern Kettle Moraine Forest benefiting the Cystic Fibrosis Foundation. XH is an event that challenges people to test their fitness ability and endurance during a one-day hike. The hike is fully supported and is inspiring people across the U.S. to hike until a cure is found. Wisconsin is the perfect place to host this event. The natural beauty of our State is unparalleled, especially in fall. During the hike, we will be showcasing Wisconsin food & beverage products on and off the trail, making this a true celebration of all that is Wisconsin!

Visit FONTANA SPORTS EVENTS PAGE for additional events information.